Steve MillerNavigating the New Landscape: Google Notes and Its Impact on SaaSUnpacking the Latest Google Feature and Its Implications for SaaS BusinessesNov 29, 2023Nov 29, 2023
Steve MillerWhy Mimicking Your Competition Keeps You a Step Behind and What You Should Do InsteadStaying ahead of the curve is the name of the game, and marketing pros are consistently on the hunt for the next big thing, the next…Sep 19, 2023Sep 19, 2023
Steve MillerSize Doesn’t Matter: Google’s John Mueller Debunks Meta Description Length MythJohn Mueller from Google recently said that the length of a website’s meta description doesn’t affect its position in Google search…Sep 19, 2023Sep 19, 2023
Steve MillerUnlocking High-Value Content: Where SEO Meets User SatisfactionCreating High-Quality, Reliable Content for Better SEO PerformanceSep 18, 2023Sep 18, 2023
Steve MillerHow to Gain Traction for Your Business on Facebook For FreeIn the connected world we are running our businesses in today, the ability to gain traction for your local business doesn’t solely depend…Jul 28, 2023Jul 28, 2023
Steve MillerHow the AMERICA Act Could Reshape the Digital Advertising LandscapeThe digital advertising landscape could be in for a massive overhaul, with Congress introducing a new antitrust bill targeting the biggest…Jul 19, 2023Jul 19, 2023
Steve MillerClick and Ad Tactics Compromise Trusted News SourcesNot sure whats going on over at CNN’s online operations and I’m even less sure anyone has really even noticed.Oct 30, 2016Oct 30, 2016
Steve MillerThe Facebook Ads Double Standard?I advertise on Facebook — a lot. I’m in the weather business and a lot of the imagery I post for advertising contain maps - maps that…Jan 8, 2017Jan 8, 2017
Steve MillerThe Ultimate Guide to Designing the Perfect CTA Button for Your B2B WebsiteTesting performance of a blog written, titled, and SEO optimized by ChatGPT… Everything written and viewable below was created with AI.Dec 9, 2022Dec 9, 2022
Steve MillerCreate a self-qualification & lead scoring process for SaaS prospectsSelf-qualifying prospects is vital as it helps to ensure leads generated by your website are relevant, high-quality, and more likely to…Jan 23, 2023Jan 23, 2023
Steve MillerRise to the Top: Why Performance and Demand Generation Marketers Are Most Typically Promoted to the…Performance and demand generation marketing positions are more likely to be promoted to CMO because they are closely tied to an…Jan 25, 2023Jan 25, 2023
Steve MillerAdTech: Understanding Google’s New AI-Driven Ad Campaign TypesGoogle has introduced two new AI-powered ad formats: Demand Gen and Video View campaigns. These tools aim to enhance business-consumer…Jun 20, 2023Jun 20, 2023
Steve MillerMicrosoft and Google Incorporate AI and Ads: An Emerging Tension in the IndustryJune has been a pivotal month for the advertising industry, with notable controversies related to Google and Microsoft testing AI Ads. In…Jun 30, 2023Jun 30, 2023
Steve MillerYour Digital Footprint: Determining the Value of User Data on Social MediaSocial media platforms are treasure troves of data, offering advertisers and marketers an abundance of information to create more targeted…Jul 6, 2023Jul 6, 2023